persecution
:: scenario
As in previous years, São João is the most important moment in Itaipava's communication with consumers in the northeast, and should once again be the stage for another brand film for the event.
:: challenge
This time the film should be longer, telling a captivating and fun story, going through different moments of the party and generating immediate identification. The result is a film without dialogue but agile and fun, packed with a soundtrack that in addition to putting the film in the party mood, also punctuates the actions and reminds us of classic 60's animations.
_the chase
Role: Creative/art Director
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Copywriter: Pedro Guerra
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Recognition:
Anuário do CCSP
In book